Park Hyatt Siem Reap set out to evolve its visual identity—connecting with modern travelers seeking culture, comfort, and depth within a luxury setting.
We produced a complete suite of visuals: a cinematic brand film, short-form video assets, and a blend of architectural and lifestyle photography. Each piece was designed to reflect the property’s refined design and the emotional tone of the guest experience.
From unexpected weather to filming in a space inspired by ancient archaeology—before it even existed—the project demanded flexibility, problem-solving, and a deep understanding of brand. Every detail was crafted to align with Park Hyatt’s timeless, elevated identity.
A full suite of brand visuals, including both film and photography, designed to tell a cohesive story, elevate perception, and support digital, social, advertising, and sales efforts across every touchpoint.
- Campaign Film (1.5 min)
- Cut-Down Video (30 sec)
- Architecture & Interior Photography (30 images)
- Lifestyle Photography (5 images per scene)
Hotel
2024
Siem Reap, Cambodia
A strategic, multi-phase approach ensured every aspect of the project aligned with Park Hyatt’s luxury travel and hospitality branding.
Development & Pre-Production (6.5 months total)
- 6 months of brand alignment & strategy – Working closely with the hotel team to refine the visual direction based on their 3-year marketing plan.
- 1.5 months of pre-production – Audience research, creative direction, storyboarding, shot lists, scheduling, talent casting, and securing production resources.
On-Site Preparation (4 days)
- 2 days of location scouting – Reviewing experiences, optimizing angles, and ensuring the lighting complemented the architecture.
- 2 days of planning & test shooting – Creating a reference video using our team to refine compositions before the official shoot.
Production (8 days)
- Dynamic, flexible filming and photography – Capturing interiors, architecture, lifestyle experiences, and immersive guest moments.
- On-the-spot adaptability – Adjusting for weather conditions and maximizing optimal lighting to enhance the visual storytelling.
Post-Production & Delivery (1 month)
- 1 day of data backup & security – Safeguarding footage across multiple team members.
- First deliverables within 1 month – Photos and videos were refined to perfection, ensuring alignment with Park Hyatt’s luxury aesthetic.
The final visuals positioned Park Hyatt Siem Reap as a premier luxury destination, enhancing its online presence across website, social media, and marketing campaigns.
New imagery across the website – A complete refresh of room photography, lifestyle content, and homepage visuals.
Emotional brand storytelling – A campaign video that resonated so strongly that one client team member said they nearly teared up upon first viewing.
Long-term impact – The project’s success led to Park Hyatt inviting us back for another media campaign in 2025.
We work with amazing clients across the globe. Each sharing a unique story.